Rosemari’s Story

  • by BF
  • 2 min read
Rosemari & her Blue Fish

Rosemari & her Blue Fish

I fell in love with Blue Fish when I crossed the portals of a shop one day on a little side street in Manhattan just below Canal. I grew up wearing the cotton frocks, bright colors and free flowing skirts and dresses made by hand by my mom. At last I found a creative place where, the beauty and designs of every piece in the shop was reminiscent of my childhood where Blue Fish now welcomed my grown-up woman spirit. I immediately placed my name on the mailing list. I don’t remember if it was a phone call or receiving a card in the mail but I do know that I would save up to purchase items that always meshed with my personality. The Blue Fish crafted styles were the envy of my friends. I like to say that the designs were printed on “ice cream colors” resulting in fabrics that magically transformed into artwear.

I left the country for a few years and one day when I returned to that little manhattan side streeet I sadly discovered that I had lost my little shop. It was no longer there! My old Blue Fish pieces were now collectors items. In later years and with the advent of the internet I searched for Blue Fish and was reunited with my love when I made the two hour drive with my husband to Frenchtown. The sales ladies had no idea who I was and why I was so elated to once again be united with Blue Fish the artwear of my dreams. Most of all I can receive the emails and call my orders to the personal shoppers.

Here I am wearing a vintage Blue Fish top and meadow pants, and of course I can’t go shopping to the Saturday Farmers Market without my oversize Blue Fish Bag.

Blue Fish I hope you will be around for a long time. Your artwear will never be dated for me.



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